This case study highlights a steel manufacturer that dominates the global market in manufacturing, exporting, subcontracting, importing, and stacking raw materials and process equipment. With a target audience spanning B2B and B2C segments across the USA, the company needed to strengthen its digital reach to capitalize on its market position.
Lead Generation
Despite its global market dominance, the company faced challenges in generating online leads. They required robust SEO services that could elevate their digital presence and improve lead generation.
Recognizing the need for expert intervention, they partnered with DiTech CDM, a leading SEO agency in Mumbai, to devise and implement an effective SEO strategy that could bridge this gap.
We approached this challenge by developing a comprehensive SEO strategy that included both technical and creative elements. Our SEO experts in Mumbai focused on customizing meta descriptions and titles based on search patterns and audience history, ensuring alignment with user intent.
We strategically placed headings to capture frequently asked questions and service-related search terms, crucial for boosting visibility. Keywords were carefully selected for their high volume and low competition to maximize impact. Additionally, our off-page optimization efforts included the submission of infographics for referral traffic, the creation of over 60 well-researched blog posts, and blog post submissions to improve page rankings. This multifaceted approach highlighted the power of SEO in Mumbai.
Significant YOY increase in organic traffic.
Qualified Leads Monthly by SEO
Increase in ROI
Increase in New Users
When we started in September 2023, the company’s page ranking was at 45 in SERPs, with traffic at 6,000 and fewer than 25 qualified leads. After implementing our SEO strategy, the company achieved a top 1-page rank and saw user traffic increase by 70,000. These results underscore the effectiveness of partnering with a leading SEO services company in Mumbai like DiTech CDM to drive significant improvements in online visibility and lead generation
